Latin American Products & Brands · On California Shelves
We represent Latin American food products and brands in the supermarket chains and retail channels of the U.S. West Coast. We manage the entire process, from first contact to closing the sale. Your brand stays yours; we put it on the shelf.
Your strategic partner
At BYD Foods we know that breaking into the American market can be complex. That's why we are your strategic partner at every step of the way.
We present and negotiate your brand directly with buyers at national chains (Kroger, Albertsons, Vons, Smart & Final, Walmart) and across the Hispanic retail channel of California, Nevada, Oregon, Washington, and Arizona.
We handle everything: identifying prospects, presenting products, commercial negotiation, and closing sales. You focus on producing; we focus on selling.
We provide end-to-end support so your company operates in full regulatory compliance in the U.S.: corporate structure, tax compliance, trademark registration, and more.
Who we are
BYD Foods is a U.S. company headquartered in Los Angeles, California, founded with a clear mission: to be the bridge between the food richness of Latin America and the American market. We understand both worlds and know how to get your brand successfully across that border.
We operate at the heart of the West Coast, the market with the highest concentration of consumers of Latin American origin in the United States, positioning us strategically to maximize placement opportunities for your products.
To be the leading company in the representation and placement of Latin American food brands and products in the U.S. West Coast market, building lasting commercial bridges between Latin America and North America.
To facilitate the entry and growth of Latin American food brands and products in the American market by offering expert commercial representation, end-to-end sales-process management, and legal, administrative, and accounting support — so our clients achieve successful, sustainable placement.
Our values
Why Los Angeles?
Los Angeles is the natural gateway for any Latin American brand looking to win the American market. With more than 5 million residents of Hispanic origin in Los Angeles County alone, the metro area represents one of the largest markets for Latino product consumption in the world outside of Latin America. From here, we operate strategically across the entire American Pacific.
Services
We offer an end-to-end solution designed to help your company and your products enter, establish, and grow in the American market without complications.
We act as your official representative before the most relevant buyers on the U.S. West Coast.
What's included?
Target chains (examples)
Markets & channels
Strategic coverage of the U.S. West Coast, with a presence in the five states of greatest opportunity for Latin American brands.
| State | Strategic Opportunity |
|---|---|
| California | Highest concentration of Hispanic consumers in the U.S. BYD Foods operations hub. |
| Nevada | Las Vegas: fast-growing market. High Hispanic population and mass tourism. |
| Oregon | Portland and Eugene: premium market, consumers open to ethnic and gourmet products. |
| Washington | Seattle: robust economy, premium-retailer penetration, growing Latino community. |
| Arizona | Phoenix and Tucson: natural border with Mexico. Massive Spanish-speaking market. |
Our process
We've developed a clear, transparent, and proven process to take your brand from Latin America to American shelves.
We analyze your product, production capacity, certifications, and goals. We identify the best opportunities for your category.
We design a customized plan: target channels, priority chains, pricing strategy, and timeline.
We verify and manage FDA requirements, English labeling, facility registration, and import procedures.
We bring your product to the right buyers with a sell-sheet, samples, and an optimized sales presentation.
We negotiate the best terms on your behalf and close the initial purchase orders.
We manage the ongoing relationship, monitor performance, and execute distribution-expansion strategies.
Why BYD Foods?
Established relationships with buyers at the leading chains. We don't start from scratch with you.
A single partner for commercial representation and legal, administrative, and accounting support.
We speak your language and know exactly how the American buyer operates.
We don't buy to resell. We represent you, preserving the value and identity of your brand.
We are a U.S. company, which streamlines negotiations with retailers and institutions.
Our offices are available so your American clients and partners have a professional address.
Our work
These are Latin American brands now living on U.S. shelves and freezers thanks to BYD Foods — real examples of the work we do for every brand we represent.
Central-American Pantry · Since 1998
From the farm, to your table.
La Finca — "the farm" — began in 1998, when a family crossed borders with little more than ambition and the desire to build a better life. Through years of sacrifice and long hours of labor they launched their own business, guided by one principle: to bring the authentic flavors and quality goods of Central America to families here in the United States. Two generations later, that legacy of resilience, integrity, and community fills shelves nationwide — the American Dream, realized one harvest at a time.
Panela · Piloncillo · Since 2002
Pure Colombian cane.
BellaVista is sourced from Colombian growers, where panela has sweetened tables for generations. Fresh-pressed cane juice is slowly dehydrated — no refining, no additives — keeping the caramel, molasses, and minerals that refined sugar throws away. From the traditional piloncillo cone to the family round, every format carries the same pure-cane flavor. Imported and distributed in the U.S. by BYD Foods.
Premium Ice Cream · Sorbets
Scoops of pure fun.
Premium dairy and real fruit, churned into colors and flavors you can see. No dull tubs here — Deli fruity is the playful scoop the whole family reaches for. Pints, sorbets, and novelties for retail and foodservice — with a Latin American tropical accent (mango, passion fruit, lulo, soursop) that connects with the Hispanic consumer.
Categories
Frequently asked questions
Not necessarily. We can support you from the very first regulatory steps all the way to shelf placement.
Between 4 and 12 months on average, depending on the chain, category, and regulatory status. We work to accelerate the process with our established relationships.
We are commercial representatives. We act on your behalf and earn commission on sales. Your company always retains ownership and control of its brand.
Imported foods must comply with FDA regulations, including facility registration, English labeling with nutritional information, and traceability under the FSMA. Our legal team guides you through the entire process.
Yes. We offer a business address in Los Angeles for correspondence, corporate registration, and serving American clients.
With companies of all sizes. What matters is product quality, consistent production capacity, and commitment to the internationalization process.
Contact
Ready to take your brand to the American shelf? Write to us and a specialist will get in touch within 24 business hours.
BYD Foods
Los Angeles, California
United States of America
+1 (XXX) XXX-XXXX
WhatsApp available
“At BYD Foods we don't sell services — we build bridges. Your brand has the potential to win the American shelves. We have the path. Let's do it together.”